Jeff E. Loehrke

Motion Designer

Jeff E. Loehrke

Motion Designer

Jeff E. Loehrke

Motion Designer

Jeff E. Loehrke

Motion Designer

Purdue | Themed Entertainment

Explainer

Role: Designer & Animator | I had the opportunity to create an explainer video for Purdue's new, exciting undergrad program

About

In efforts to help student awareness and enrollment, I was hired to help create an engaging, dynamic explainer video that showcased all of the exciting new opportunities Themed Entertainment & Design had to offer incoming students. With the official Purdue University Brand & Style Guide, I was given a clean palette to design and animate this piece. Keeping within the approved color options, I chose to use a minimal approach while amplifying the use of the diagonal angles that were within the brand. Finally, hexagonal shapes were added to the mix due to the University recently using the shape for their print marketing. From design, to animation, to the final render, the video was completed before the 2025 Fall semester kicked off.

Credits

Client: Purdue University
Website: PurdueThemedEntertainment.com

Design Quilt | Storyboards

Work